Apresentação de Mike Turner
Mike brings 25+ years of experience working on both the client and supplier side of the customer insight (IMM) and data driven marketing arena.
Over his career he has won more than 15 industry awards for innovation and application of technology in the CI marketplace. The most recent of these was with Wolters Kluwer UK Ltd which was a SAS based CI solution for B2B marketing.
Mike is the EMEA AP CoE Principle Data Monetization Solution Architect and since joining SAS has lead the solution aspects of a number of key innovative projects including WEVE and Monitise as well as providing consultancy to projects such as ZapFi.
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Business Analytics Portugal
Share and discuss the impact of analytics.