SAS | The Power to Know
cq5dam.thumbnail.319.319
White Paper

RESULTS: The Future of Pharmaceutical and Healthcare Marketing

The Promise of Big Data

About this paper

Today, most organizations in the business sector understand that big data is now a reality and with the right analytical tools to uncover deep insights, they’re discovering new marketing opportunities and better ways to connect with consumers. The same great opportunities exist for life sciences, but is the industry moving too slowly to capitalize on the benefits of big data? In “The Promise of Big Data,” a chapter from the book Results: The Future of Pharmaceutical and Healthcare Marketing, the author identifies and explores key areas where life sciences can use big data to improve outcomes and deliver something new to the market when there is a need.  

About SAS

SAS is the leader in analytics. Through innovative software and services, SAS empowers and inspires customers around the world to transform data into intelligence. SAS gives you THE POWER TO KNOW®.

Já tem um Perfil SAS? To complete this form automatically Fazer Logon

*
*
*
*
 
*
 
 
  Sim, eu gostaria de receber e-mails ocasionais do SAS Institute Inc. e de seus afiliados sobre produtos e serviços do SAS. Eu entendo que posso retirar meu consentimento a qualquer instante, ao clicar no link de descadastro nos e-mails.

Todos os dados pessoais serão tratados de acordo com a Declarção de Privacidade do SAS.

 
 

Back to Top