SAS | The Power to Know
cq5dam.thumbnail.319.319
White Paper

Driving Marketing Relevance in Today's Digital World

Insights from an American Marketing Association webcast presented by SAS

About this paper

Marketing is about more than just campaign management, data warehousing and social media; it's really more about connecting everything that has to do with revenue. A recent AMA webinar, sponsored by SAS, examined this concept, exploring how breaking down organizational silos, encouraging and celebrating risk-taking, and recognizing every employee and customer as a potential marketer were key strategies for driving the relevance of marketing in a digital world. This paper provides a summary of that webinar.

About SAS

SAS is the leader in analytics. Through innovative software and services, SAS empowers and inspires customers around the world to transform data into intelligence. SAS gives you THE POWER TO KNOW®.

Já tem um Perfil SAS? To complete this form automatically Fazer Logon

*
*
*
*
 
*
 
 
  Sim, eu gostaria de receber e-mails ocasionais do SAS Institute Inc. e de seus afiliados sobre produtos e serviços do SAS. Eu entendo que posso retirar meu consentimento a qualquer instante, ao clicar no link de descadastro nos e-mails.

Todos os dados pessoais serão tratados de acordo com a Declarção de Privacidade do SAS.

 
 

Back to Top