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Text Analytics 2014: User Perspectives on Solutions and Providers

An Alta Plana market study

About this paper

Text analytics is applicable wherever big/fast text is found. True, not every analytical application directly involves text. But in a world powered by big data, every task may be enriched by the inclusion of text-sourced information.

This report looks at why and how text analytics has found success in industries such as consumer-facing businesses, public administration and government, life sciences and scientific research. It also shares the findings of a comprehensive market study focused on user experiences with the technology.

Finally, you’ll see how SAS can help organizations evaluate text like the human mind would (minus the inconsistencies) and achieve better discovery and analysis.  

About SAS

SAS is the leader in analytics. Through innovative software and services, SAS empowers and inspires customers around the world to transform data into intelligence. SAS gives you THE POWER TO KNOW®.

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