About this paper
Delivering exceptional customer experiences has become a key differentiator for top organizations today. Now you can see where your peers and competitors stand in the new Forbes Insights report Data Elevates the Customer Experience. This report is a comprehensive follow-up to an October 2015 preliminary pulse survey conducted among 105 executives of large global organizations. It identifies three categories of organizations – leaders, explorers and laggards – and measures the progress they have made with the data-driven customer experience based on three key pillars: organization (people), openness (data) and orchestration (processes). Read the results, find out where you stand and glean some new ideas from your peers about how to elevate the customer experience.
Con ore 83.000 installazioni in tutto il mondo, SAS aiuta le aziende a prendere decisioni migliori in tempi brevi. Scopri di più sulle soluzioni SAS di Customer Intelligence e come migliorare il customer journey dei tuoi clienti.