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White Paper

Six Steps to an Unmatched Customer Experience

How insurance companies can create deeper and more valuable customer relationships using existing data

About this paper

For insurance firms that operate on the traditional selling model, customer loyalty is rapidly decreasing as competition from banks, direct channel and aggregator websites make it easier for the customer to find the cheapest price. How can a firm create a differentiating customer experience that enables it to compete on some basis other than price? This white paper describes six key steps and the enabling technologies for insurers that want to cultivate deeper, more loyal and more valuable relationships with customers.

Tentang SAS

SAS adalah pemimpin dalam ranah analitik. Melalui analitik inovatif, kecerdasan bisnis, serta layanan dan perangkat lunak pengelolaan, SAS membantu pelanggan di lebih dari 80.000 situs membuat keputusan yang lebih baik dengan lebih cepat. Sejak 1976, SAS memberi THE POWER TO KNOW® kepada pelanggan di seluruh dunia.

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