The Future Of Retail Analytics EKN Benchmark Study SAS

The latest benchmark study by EKN, The Future of Retail Analytics, is a survey of senior retail executives reveals that in a time of unprecedented change in the retail environment, brick-and-mortar retail stores must look to omni-channel customer engagement to gain deeper insight into consumers. The study also includes an in-depth look at how best-in-class retailers use analytics, as well as the business analytics software vendor landscape.