Agenda
The Event agenda is focused on giving participants plenty of practical advice followed by case studies.
Istvan Musza
Country Manager
SAS Hungary
How can CMOs and marketing professionals nowadays monitor customers’ perception of their brand in real time? How can they create and manage dynamically personalized data related to promotions on all digital touchpoints?
The challenges of the digital transformation in marketing are increasing: from a combination of offers and target groups in new media and channels-constellations through real-time interactions, to customer behavior oriented internal re- organizational needs.
The desire to improve the customer experience has a powerful impact on the developments needed in modern marketing organizations who aim at providing a unique Customer Journey based on customer behavior and personal preferences with the best message and offer at the right time and through the most appropriate channels.
Staying ahead of times and being able to maximize customer satisfaction and experience involve key ingredients such as consistency and relevance in interactions and in personalized relationships with consumers.
The purpose of this event is to help you achieve a new generation Customer Experience thru 3 simple steps:
We are looking forward to welcoming you to our Customer Intelligence Roadshow 2017 in Budapest on October 4th!
Registration is FREE of charge
CMOs, Marketing Professionals, Digital Marketing Managers, Customer Intelligence Mangers