SAS | The Power to Know
cq5dam.thumbnail.319.319
White Paper

The Rising Importance of Customer Data Privacy in a SoLoMo Retailing Environment

Industry Point of View

About this paper

Retailers have a never-before opportunity to get to know their customers better, but this great opportunity has created a great data privacy challenge. While customers are sharing a good deal of personal information, and retailers are readily acquiring it, it's imperative that businesses create a sound privacy plan to instill trust in customers and protect their sensitive, private data. EKN's latest report, The Rising Importance of Customer Data Privacy in a SoLoMo Retailing Environment, details the steps you can take to successfully manage customer data security and privacy, and still provide value.

About SAS

SAS is the leader in analytics. Through innovative software and services, SAS empowers and inspires customers around the world to transform data into intelligence. SAS gives you THE POWER TO KNOW®.

Avez-vous déjà un profil SAS ? Pour compléter automatiquement ce formulaire Se connecter

*
*
*
*
 
*
 
 
  Oui, je souhaite recevoir occasionnellement des emails de la part de SAS Institute Inc. et de ses filiales, sur les produits et services SAS. Je comprends que je peux modifier mon consentement à tout moment en cliquant sur le lien de désabonnement contenu dans chaque email.

Toutes vos données personnelles seront traitées conformément à notre politique de confidentialité des données.

 
 

Back to Top