Senior Director and Head of Global Gustomer Intelligence Practice
Mike is a member of the Senior Leadership team at SAS, the industry giant in Business Analytics and AI. Today Mike is responsible for the Customer Intelligence Line of Business, a product set spanning Customer Experience, Customer Analytics, Omnichannel Marketing, Digital Intelligence, Ad-serving and Real-time Decisioning. Revenues from this Line of Business across Software and Services represent >$250m annually across over 700 enterprise customers worldwide. Mike interfaces directly with SAS Executive Leadership Board on the strategy and progress of this core company growth initiative and externally advises its largest clients in making optimal investments in Analytical CRM to deliver revenue and profit.