About this paper
This leader in the gaming and destination resort industry operates casino gaming, resort and entertainment facilities across the United States and South America. As the company grew through expansion and acquisition, it saw a need for an enterprisewide data governance and customer data integration (CDI) program.
SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 80,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.