SAS | The Power to Know
On-Demand Webinar

Maximizing the Value of Real-World Evidence: How Life Sciences Organizations Can Benefit From Health Analytics

Big data presents vast and valuable opportunities for life sciences companies to incorporate real-world insights into their drug development and marketing efforts.

In this on-demand webinar, pharmaceutical executives and data analytics experts join together to explore the best technology and strategies for effective use of data in health care.

Topics covered include:

  • Using data analytics to demonstrate how particular drugs benefit patient care and deliver long-term value to payers and providers.

  • How payers are using analytics to assess the value of therapeutic regimens, and how drug companies can participate in that effort.

  • Effective strategies for using real-world data to improve medication adherence.


  • David Memel – Vice President of Health Economics and Outcomes Research, Boehringer Ingelheim
  • Louis Brooks – Vice President of Marketing Analytics, Optum
  • Aman Bhandari – Executive Director, Data Science and Insights, Merck
  • Matt Becker – Principal Solutions Architect, SAS Health Analytics Practice




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