Optimizing the Experience for the Hybrid Shopper
In just 20 minutes, you will learn how to craft the seamless brand experiences shoppers crave.
June 8 • 10 a.m. ET • Cost: Complimentary
About the webinar
The future of food retailing is a mix of online, mobile and in-store experiences.
The recent surge in e-commerce has produced a massive opportunity for sellers of food to reach consumers in new ways.
With this opportunity comes fresh challenges – and the need for investment to overcome them.
How can food retailers ensure their investments are scaling operations in a way that meets consumers’ expectations? In a word, personalization.
In this webinar, industry experts – including a former Kroger executive who previously presided over global e-business for Procter & Gamble – will discuss emerging trends in grocery and food retailing and the technologies that can assist food retailers in understanding and exceeding shoppers’ evolving expectations.
You will learn:
- What food retailers need to know about catering to hybrid shoppers in store and online.
- Why transparency matters in omnichannel operations, especially for inventory management and personalization.
- How tailored customer intelligence solutions like SAS® Customer Intelligence 360 help food retailers navigate the twists and turns of the customer journey.
Learn more – watch the entire webinar series.