On-Demand Webinar

Digital Transformation: Lessons Learned From Your SMB Peers

Join SAS customers RevSpring and Twiddy with Daniel Newman for an informal chat on leveraging technology to improve customer experience.


About the webinar

When SMB leaders plan for digital transformation (DX), they use advanced technologies – like AI, IoT, analytics and cloud – to attract and retain customers, improve customer experience and streamline operations.

Achieving DX results takes commitment and perseverance, so whether you are getting started or in the middle of your DX journey, it is extremely valuable to learn and share experiences with your peers.

Join us for:

  • Data-driven digital transformation insights from small and midsize businesses.
  • An intimate look at their digital transformation journey, outcomes and lessons learned.
  • What’s now and what’s next – where you should be today and new or emerging trends in their markets.

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About the Experts

Speaker 1

April Wilson, Vice President of Analytics and Marketing, RevSpring

Wilson has a long history of measuring and optimizing meaningful communication for top brands. A technology enthusiast from grade school, she built her career evangelizing the power of big data to grow consumer engagement. She co-engineered the Intelligent Workflow Solutions program at RevSpring.

Speaker 2

Clark Twiddy, President, Twiddy & Company Realtors

Twiddy runs a hospitality and property management firm along North Carolina's Outer Banks. With more than 40 years as a second-generation family business, Twiddy & Company balances personal experience for customers with an aggressive commitment to data-based innovation. As a small business, Twiddy & Company has been an early deployer of advanced technology in the vacation rental space nationally.  

Speaker 2

Daniel Newman, Principal Analyst, Futurum Research

Daniel Newman is the Principal Analyst and founding partner of Futurum Research and the CEO of Broadsuite Media Group. Newman works with the world’s largest technology brands exploring digital transformation and how it is influencing the enterprise. From big data to IoT to cloud computing, Newman makes the connections between business, people and tech that companies need in order to benefit most from their technology projects.

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