Ask the Expert webinar series

Journeys in SAS® Customer Intelligence 360: Move From Batched Blasts to Customer-First Orchestration

Join this webinar to learn how marketers can break free from one-size-fits-all, generic campaign blasts.

July 23 • 9 a.m. ET • 3 p.m. CET • Cost: Complimentary

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About the webinar

Searching for meaningful interaction with your customers but feel stuck in one-size-fits-all campaigns? Join us to learn how SAS Customer Intelligence 360 users are empowered to create orchestrated customer journeys that utilize real-time insights to boost campaign relevance and customer engagement. Go from one-size-fits-all marketing to this-fits-like-a-glove.

You will learn how to:

  • Get started and see how easy it is to orchestrate a multi-step omnichannel campaign.
  • Use tips and tricks to make your campaign flow respond to customer behavior.
  • Understand the wealth of data points and insights provided.

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About the experts


Mark Korey

Senior Product Manager, SAS

Mark is a seasoned marketing technologist with more than three decades of experience, including 20 years at SAS. He excels at bridging the business and IT divide, leads efforts to advance MarTech tools and delivers cohesive practical solutions. Skilled at translating marketing goals into actionable technology initiatives, collaborating with cross-functional teams and extracting nuggets of knowledge from mountains of data – this background made him a natural fit for crafting the future of journey orchestration in SAS Customer Intelligence 360. Here he drives the modernization of MarTech to create integrated features that simplify the complexity. His leadership has delivered impactful solutions for organizations of all sizes, across industries from telecom and transportation to finance and fantasy sports.

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