State of Play: How to keep pace with an ever-changing marketing world
Join these webinines – short-form webinars – with marketing and brand expert Jay Baer for quick discussions about the dynamic nature of marketing and brands.
The state of today’s marketing is what you might call fluid. (Picture a raging river during monsoon season.)
Digital transformation is racing forward at breakneck speed. Brands are fiercely competing for their slice of consumer mind share. And on top of it all, the pandemic continues to rewrite what it means to connect with customers.
Join CX expert, author and advisor Jay Baer, plus experts from SAS, for a series of informal conversations about what it means to be a brand today, and what will be expected of brands tomorrow.
All you need to bring is yourself – plus a few ideas and questions. Each on-demand session is 20 minutes max.
Sign up for one or all sessions.
Featured On-Demand Webinars
Session 1:
Customer Experience Lessons Learned in a Pandemic: Notes From Retail and Beyond
Discover which retail shifts from the pandemic are here to stay.
Session 2:
For Marketers and CX Pros, What's the Right Balance Between Automation and Empathy?
A quick discussion on the balance of digital transformation and empathetic customer service.
Session 3:
Did COVID Bring an End to Customer Loyalty? What Smart Marketers Do to Keep Customers Coming Back
Learn what marketers can do to ensure consumers become loyal customers.
Session 4:
How the Smartest Companies Align Their Brand to Customers’ Worldview
Learn why bigger isn’t necessarily better when it comes to the total audience of potential customers you reach.
Expert Presenters
Jay Baer
Andrew Fowkes
Joan McGowan
Wilson Raj
Alex Kwiatkowski