Learn how you can boost your marketing proficiency by joining experts from SAS and Accenture for a series of informal and insightful conversations.

If you don’t understand the strengths and weaknesses in your customer experience strategy, how can you really understand your customers?

That’s why SAS and Accenture partnered to create the Marketing Confidence Quotient (MCQ).

It assesses your marketing proficiency based on four critical considerations and spells out an action plan you can take to step up your game.

Explore the four dimensions of marketing proficiency by joining us for series of conversations with experts from SAS and Accenture. Light on the formality and heavy on the insights, these casual chats will provide practical steps you can take to leapfrog the competition.

Sign up for one or all four sessions to find out how the MCQ can play a central role in your efforts to spark new directions and conversations.

Featured Webinars

Session 1:
Digital Customer

Nov. 1 | 1 p.m. ET

Discover how to create an immersive digital customer strategy built on real-time insights and personalization.

Session 2:
Digital Trust

Dec. 1 | 1 p.m. ET

Think beyond data privacy as a necessity and create competitive advantage by delivering transparent, accountable and engaging CX.


Session 3:
Digital Loyalty

Jan. 12, 2022 | 1 p.m. ET

Transform your brand into a loyalty company by offering contextualization, recognition and personalization.

Session 4:
Agility and Automation

Feb. 2, 2022 | 1 p.m. ET

Embrace agility and automation to create a customer strategy that speeds decisions, reduces risk and enables real-time customer engagements.

Register now

Please select which session(s) you want to attend:

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