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Customers Use IoT, Why Can't Retailers?

RESEARCH REPORT

Customers Use IoT, Why Can't Retailers?

Retail Systems Research Benchmark Report

About this report

Chances are, you have some IoT-enabled technologies in your home right now. But what about across your retail enterprise or supply chain? Where will these new technologies provide the most value for businesses? And what are retailers’ current plans to leverage them?

In their fourth annual benchmark study on the Internet of Things, industry analyst firm Retail Systems Research seeks to answer these questions. Using feedback from 116 retailers, the report authors illuminate:

  • What retailers expect to gain from IoT.
  • What’s standing in the way of greater adoption.
  • Recommendations for all retailers to consider in applying IoT to their organizations.

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