Oberweis Dairy uses modern analytics to preserve an age-old tradition


From farm to table, Oberweis uses analytics to improve every facet of business

  • Understand how customers shop across different channels
  • Recognize cross-sell and up-sell opportunities
  • Automate reports that relied on spreadsheets
  • Mine data to improve manufacturing glitches
  • Develop dashboards for customer retention
  • Spot quality issues by using text analysis on customer feedback
  • Identify best new home-delivery markets
  • Analyze operational distribution-center data
  • Combine weather and sales data to determine purchase patterns
  • Recognize sales reps for retaining customers
  • Customize store menus to reduce wait times
  • Root out bottle return fraud at dairy stores