SAS | The Power to Know

Thursday, 8 May

Plenary Session
09h30

Welcome & Introduction

Stéphanie Karamalakova, Sales Director Financial Services, SAS

09h45

Towards a new financial landscape: Challenges for the Belgian financial sector and the perspectives for the future

Isabelle Marchand, Head of European Affairs, Febelfin

2013 was a turning point on the road towards a new financial landscape in Belgium. A full banking transformation process that has taken place since the financial crisis broke out in 2008. Several large-scale reforms such as the banking union and the banking law round off this process and form the outline of tomorrow’s landscape. The financial sector wishes to look ahead once again and continue playing its role in the future and strive together for sustainable economic growth.

10h30Coffee Break
Parallel Sessions
Banking:
10h45

Being a winner in a transforming banking world

Joeri Arts, Financial Strategist, SAS
Michel Philippens, Banking Advisory, SAS

Bank 3.0 provides both opportunity and threat to traditional banking providers. The opportunity is for banks to extend their reach far beyond their current physical branches.  To do this, banks must better understand customer desires in order to retain the right to sell to them.  The threat is the myriad alternatives to conventional banking springing up that can meet many day-to-day needs. 

The key to business survival and growth in the world of Bank 3.0 is increasing the role of automated decision making.  However, automation alone is not sufficient; the decisions need to be based on ‘intelligence’. This intelligence comes from making choices based on evaluating and comparing the consequences of each decision. Prediction and predictive modeling plays a central role, and an organization wishing to scale the use of intelligent decision-making must also scale the production and management of analytics. Ultimately, the ability to thrive in the new environment is based on making better and faster decisions than the competition. 

This presentation describes the main challenges banks are facing today and the transformational journey they face. The second part of the presentation explains how SAS can help a bank to realize this ambition. There are three core elements – event processing, predictive model factory and decision configuration. Each of these is discussed in more detail, and a coherent integrated decision-making architecture developed.

11h45

The digital bank, powered by Analytics

Dr. ir. Edwin Van der Ouderaa, Managing Director FS EALA – Digital
Managing Director FS EALA – Accenture Analytics, Accenture

Dr. Edwin Van der Ouderaa will present the concepts of the digital everyday bank. You will get an overview of the most advanced customer analytics across traditional and digital channels and insight into how Big Data pushes the boundaries in customer and risk analytics. This presentation will also inform you about the fundamental changes across the value chain and of the cost/income ratio of the banks due to the digital revolution.

12h45

Lunch

14h15

Case Study Record Bank: Towards a more integrated and agile credit decisioning framework

Matthias Barbé, Credit Risk Analyst, Record Bank

In today’s climate it is a true challenge for many banks to profit from SME and retail lending.
Interest rates and margins are historically low, regulatory control on the rise, new acquisition channels have arisen, customers are more demanding and competition is putting even more pressure on profits.

To maintain acceptable profit levels and to avoid unforeseen swings in provisions and capital, it is of utmost importance that operational credit-related processes (credit scoring and provisioning, credit acceptance and pricing, account management strategies) can continuously be adapted to integrate new and more advanced analytical insights.

In order to achieve such a close integration between credit analytics and operational credit processes, Record Bank recently decided to extend its use of SAS beyond analytical and statistical modelling and move it into the heart of operational credit decisions.

During this session, Matthias Barbé will share his experience on the implementation of SAS Decision Manager within Record Bank.

15h00

Break.

15h15

An analytical, multi-layered and real-time approach towards fighting on-line payments fraud

Andy Scherpenberg, Fraud Expert, SAS

Robbing a bank is no longer a physical act. A bank robber’s most powerful weapon is a computer and an internet connection.

As customers demand increasing convenience, internet & mobile transfer payments increase as well, and so does the threat of organized and automated fraud. In the last few years, the amount of fraud perpetrated online has been steadily rising, with some experts still awaiting the big wave.

Behind their computers, cunning fraudsters can now easily operate anonymously, often out of reach from the relevant authorities as they act from other jurisdictions that have different laws and regulations, limited crime tracking capabilities and weak international cooperation.

It is no longer enough to detect fraud after the fact as the money will have already disappeared with very little chance of recovery. Banks now need to detect fraudulent transactions in real-time and stop the transfer before it is too late. And yesterday's approach is no longer sufficient to address tomorrow's increasingly complex fraud schemes.

During this presentation Andy Scherpenberg, Fraud expert at SAS, will explain and demonstrate how a smart use of hybrid analytics, next-generation visualization and real-time detection capabilities can lead to a pro-active and optimized fraud detection strategy.

16h00

Recap – Questions & Answers

16h30

Cocktail

Location of Event

Vlerick Business School – Brussels Campus
Avenue du Boulevard - Bolwerklaan 21
1210 Brussel

Date and time

8 May 2014
09:30 – 17:30

Registration and Fees

There is no delegate charge to attend this event.

For Actuaries: IABE will grant 2 CPD points for attending this event.

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