WHITE PAPER
Insurance at Risk
The Search for Safety in a Changing World
About this paper
Insurance firms are waking up to deficiencies in their existing risk and operating models, which are drifting out of alignment with customer needs. In this paper, we set out a vision for how insurers can harness AI and advanced analytics to:
- evolve rapidly to a more proactive and resilient operating model.
- inject analytically driven insight into decisions, in real-time, at scale.
- embrace a fully customer-centric approach and truly understand the complex relationships between risk, behaviour and incentives.
About SAS
SAS is a global leader in data and AI, helping organizations make confident decisions with AI they can trust. For decades, SAS has set the standard for delivering software that drives meaningful impact, incorporating deep industry expertise, transparency and governance. SAS gives you THE POWER TO KNOW®.
SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Other brand and product names are trademarks of their respective companies. Copyright © 2026 SAS Institute Inc. All rights reserved.