SAS is No. 1 in advanced and predictive analytics market share, says analyst report
SAS also leads in market share for analytic data integration software
SAS again tops all predictive and advanced analytics suppliers and data integration suppliers, according to the IDC report, IDC Worldwide Business Intelligence and Analytics Tools Software Market Shares, 2016: Here Comes the Cloud. 
SAS held a 30.5 per cent market share for 2016 in the advanced and predictive analytics category, well over twice the market share of the next-closest competitor. SAS has led in this category since IDC started tracking the market in 1997. SAS has demonstrated continued growth every year in the category, with 2016 showing a five per cent revenue growth.
“SAS has been able to retain authority in the advanced and predictive analytics market and continue to grow year over year,” said Dan Vesset, group vice president of analytics and information management at IDC. “This is not an easy feat given the rise in the number of competitors entering the market. SAS’ deep roots in advanced analytics and commitment to R&D are two things that help SAS stay at the top of the category.” Laurie Miles, Director of Analytics at SAS UK & Ireland, said, “We are proud to continue to lead the market in advanced and predictive analytics solutions for business. As organisations seek new ways to remain competitive, the ability to quickly convert existing but unused data into valuable, actionable insight has become a major advantage. We’re confident that the analytics market will remain vibrant and competitive, continuing to help our customers plan and improve their decision-making with data."
In addition, IDC ranked SAS as the 2016 market share leader for analytic data integration software with 21.9 per cent market share.
With 2016 revenue of $3.2 billion, SAS reinvests about twice the average of major technology firms back into R&D – 26 per cent in 2016, a strategy designed to foster innovation. SAS has offices in 58 countries around the globe with a worldwide customer base of 83,000.
See all the newest SAS® Analytics offerings, running on the SAS Platform. The platform is built on a strategy of using analytical insights to drive business actions, and supports and accelerates every phase of the analytics life cycle – from data to discovery to deployment.
SAS is the leader in analytics. Through innovative software and services, SAS empowers and inspires customers around the world to transform data into intelligence. SAS gives you THE POWER TO KNOW®.