SAS | The Power to Know

Customer Intelligence Empowered by
Big Data Analytics

SAS invites you to participate in our interactive workshop on Big Data & Customer Analytics!

Today massive amount of customer data are collected and consumed by businesses, both historical and real-time. By applying advanced technologies for analytics businesses can convert customer behavioral data, transactional data and location-based information to become useful customer intelligence. Two of the most game-changing analytics capabilities include improving the customer experience throughout the engagement lifecycle, and providing next-best-offer across different digital channels to improve customer conversion rate.

Do you wish to understand how customer experience can be greatly enhanced through leveraging analytics at different business touch-points? Are you interested to know how next-best-offer can be identified and launched through analyzing customer behavior on the web?

Come and join this interactive workshop and discover answers to the above questions!

Seats are limited on a first-come-first-serve basis. Register today.

Event Details

Date: Nov 19, 2015 (Thursday)

Time: 2:30 pm - 5:00 pm
(Registration starts at 2:15 pm)

Venue: SAS Customer Care Centre,
14/F, Cityplaza 4, Taikoo Shing, Hong Kong


Event Agenda

2:15 pmRegistration
2:30 pmImprove Customer Experience through Streaming Analytics
3:00 pm
Solution Demo: Visualize Customer Behavioral Pattern for Better Decision Support
3:20 pmCoffee Break
3:40 pm
Enhanced Digital Marketing Strategies through Intelligent Advertising
4:10 pm
Solution Demo: Making Next-best-offer on the Web Seamlessly
4:30 pmData Management Made Easy for Hadoop: Foundation of Future Customer Analytics
4:40 pm
5:00 pm                  
End of Event


Please contact SAS HK Marketing:
Tel: +852 2568 4280 | Email: