Customer Intelligence Empowered by
Big Data Analytics
SAS invites you to participate in our interactive workshop on Big Data & Customer Analytics!
Today massive amount of customer data are collected and consumed by businesses, both historical and real-time. By applying advanced technologies for analytics businesses can convert customer behavioral data, transactional data and location-based information to become useful customer intelligence. Two of the most game-changing analytics capabilities include improving the customer experience throughout the engagement lifecycle, and providing next-best-offer across different digital channels to improve customer conversion rate.
Do you wish to understand how customer experience can be greatly enhanced through leveraging analytics at different business touch-points? Are you interested to know how next-best-offer can be identified and launched through analyzing customer behavior on the web?
Come and join this interactive workshop and discover answers to the above questions!
Seats are limited on a first-come-first-serve basis. Register today.
Event Details
Date: Nov 19, 2015 (Thursday)
Time: 2:30 pm - 5:00 pm
(Registration starts at 2:15 pm)
Venue: SAS Customer Care Centre,
14/F, Cityplaza 4, Taikoo Shing, Hong Kong
Time | Event Agenda |
| 2:15 pm | Registration |
| 2:30 pm | Improve Customer Experience through Streaming Analytics |
| 3:00 pm | Solution Demo: Visualize Customer Behavioral Pattern for Better Decision Support |
| 3:20 pm | Coffee Break |
| 3:40 pm | Enhanced Digital Marketing Strategies through Intelligent Advertising |
| 4:10 pm | Solution Demo: Making Next-best-offer on the Web Seamlessly |
| 4:30 pm | Data Management Made Easy for Hadoop: Foundation of Future Customer Analytics |
| 4:40 pm | Q&A |
| 5:00 pm | End of Event |
Enquiry
Please contact SAS HK Marketing:
Tel: +852 2568 4280 | Email: hkmarketing@sas.com