Big Data & Real-time Customer Analytics
SAS invites you to participate in our interactive workshop on Big Data & Customer Analytics!
With the emerging technology for streaming analytics, one can capture client location-based transactional and behavioral data and provide your customers the next-best-offer near real-time. In this workshop, we will introduce how the big data of customer transactional and behavioral data can be converted to improve your business performance.
Gain insights on how to utilize your customer information by pooling them into a Big Data store like Hadoop for historical analysis. Through deploying analytics toolset which enable visualized data discovery, analysis and modeling, marketers and analysts can reap multiple benefits and ultimately improve customer experience and loyalty, which can positively impact revenue attainment.
Seats are limited on a first-come-first-serve basis. Register today.
|2:30 pm||Improve shopping experiences with Event Streaming technologies|
|3:00 pm||Visualizing your sales data: |
Discover the customer shopping experiences and promotion effectiveness
|3:30 pm||Coffee Break|
|3:45 pm||Improve customer segmentation with Visual Statistics Tool:|
Offer the right promotion to the right customer group
|4:15 pm||Case Sharing|
|5:00 pm ||End of Event|
Who should attend:
- Marketing Analysts/ Business Analysts/ Data Analysts
- CRM Managers
- Business Modelers
Please contact SAS HK Marketing:
Tel: +852 2568 4280 | Email: firstname.lastname@example.org