About this paper
In this paper, we explore the root cause of the dual challenges of identity resolution, examine how parsing and standardization contribute to the process and review different ways that similarity scoring and approximate matching algorithms help determine identical entities despite variations in data.
SAS helps 80,000 organisations around the world take their data… And do amazing things… We help organisations turn large amounts of data into knowledge they can use, and we do it better than anyone. It’s no wonder an overwhelming majority of customers continue to use SAS year after year. Find out more, Why SAS?