The key building blocks of a high-performance Integrated Marketing Management capability

10 June 2014

If your organisation struggles with data problems, chances are a lack of data is not the issue. Rather, it's extracting the right information from that data and sharing it with decision makers.

Learn how you can:

  • What is high performance marketing?
  • What are the key building blocks of a high performance marketing organisation?
  • How should organisations go about building a high performance integrated marketing capability?


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