SAS | The Power to Know

"Rising to the challenge: how can you harness the power of customer intelligence & Personalisation" – A Breakfast Briefing

Join us at this exclusive breakfast briefing, hosted by SAS and attended by a mixed audience from a number of industries. You will have the opportunity to hear first- hand from a leading user of SAS Marketing Solutions and discuss with your peers the impact harnessing customer loyalty will have on your bottom line. The format of the session will allow you to hear from our guest speaker, but will also encourage information sharing between different attendees.

Key issues for discussion:

  • How do different companies present products and offers to prospects and customers to maximise response rates?
  • What are the common challenges facing companies in diverse industries such as Retail, Energy, Telco and Travel when identifying the right Campaign to take to market
  • How do you retain a competitive edge and maintain customer loyalty when marketing across multiple channels?
  • How can you capitalise on the mobile world to drive innovation and loyalty

With competitive pressures increasing, understanding the Digital customer is more important than ever to improve relevance, maximise profit margins and retain customer loyalty. When it comes to setting new routes to market, companies face an important yet increasingly complex task.

RSVP: This session is strictly by invitation only and places are limited to the first 25 registrations in order to ensure we optimise the debate and networking opportunities. Attendees completing the post-event questionnaire will be entered into a prize draw to win an Apple iPad Mini, pre-loaded with SAS Business Intelligence viewer & SAS Visual Analytics interactive Marketing reports.

Kind regards,

Cindy Etsell
Industry Marketing Manager
P: 01628 490 929


Wednesday, 19th March 2014


8:30am - 10.30am


7th Floor, 199 Bishopsgate,
London, EC2N 3AB

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