Chris Yiu
Chris Yiu is Head of the Digital Government Unit at Policy Exchange, where he leads research on public policy and technology, data and the internet. Before joining Policy Exchange he worked as a civil servant at HM Treasury and the Prime Minister's Strategy Unit, and as a consultant at McKinsey & Company. He holds a first class degree in economics and a master's degree in economics and finance, both from the University of Cambridge.

Professor Simeon Yates
Professor Simeon Yates is the Director of the Institute of Cultural Capital in Liverpool. He was previously the Director of the Cultural, Communication and Computing Research Institute (C3RI) at Sheffield Hallam University in the UK.
Simeon has a background in social science (communication studies) as well as an interest and training in science (geology) and has previously worked at the Open University (UK) and at the University of Leeds (UK).
His research focus is on the social, political and cultural impacts of digital media. This includes a long standing focus on digital media and interpersonal interaction and more recently projects that address the use of digital technologies in the context of security and crises.

Over the last three years Simeon was one of the leads on a major Interdisciplinary programme at Sheffield Hallam and has undertaken research on best practice in supporting cross disciplinary working.

Elaine Drummond
Elaine Drummond, Head of public sector in the UK at SAS. After joining SAS in December 2012, Elaine became responsible for helping the public sector achieve transformational change through increased use of analytics. She believes analytics is key to understanding answers to fundamental and challenging questions now facing the public sector, such as where it should channel its resources to achieve maximum impact, and understanding how policy changes will affect different segments of the population.

Elaine has worked in the sales and marketing industries for more than 25 years, selling solutions from well-known IT vendors to public sector organisations. Despite her UK focus, Elaine also has experience of working within global and EMEA market development roles, which have allowed her to gain a broader understanding of the issues facing governments globally.


Tuesday 24th September

Registration from 08:00
Briefing starts: 08:30
Briefing end: 10:00


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telephone: 01628 490745

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