White Paper

What Makes a Data Scientist Great?

A special collection of MIT SMR articles

About this paper

Today’s telecommunications companies have access to a huge wealth of consumer and personal information. When used appropriately, this data help analysts and data scientists optimize marketing campaigns, perform advanced network analysis and forecast handset demand. If taken a step further, this data can be anonymized and enriched to the point where the entire customer data store can be monetized for further downstream benefits.

In this special collection of interviews sponsored by SAS, discussions with top data scientists from General Mills, Kaggle Inc. and the director of the MIT Sloan Center for Information Systems Research focus on analytic problem solving, creative approaches to data, tenacity and the importance of relationships.

About SAS

SAS is the leader in analytics. Through innovative software and services, SAS empowers and inspires customers around the world to transform data into intelligence. SAS gives you THE POWER TO KNOW^®.

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