Tango stimulates business growth with SAS Analytics
Luxembourg telecom operator selects SAS’ advanced analytics capabilities on top of existing SAS platform to gain better insight in overall business performance and stimulate growth
SAS, world-leading provider of analytical software, announces that Tango, the leading alternative Luxembourgish operator offering TV, fixed telephony, mobile and Internet services, has selected SAS Analytics, to help them gain insight in business performance, in order to stimulate their business’ growth. This advanced analytics solution is built on top of the existing SAS for Telecommunication platform.
“Being customer focused is part of our DNA. The selection of SAS Analytics services is part of a wider initiative to better serve our customers by gaining a better knowledge of their usage and habits, thus anticipate their future needs”, explains Jean-François Willame, Managing Director of Tango.
“Tango had been using a combination of basic BI tools and custom-made solutions created by their own IT team in order to obtain relevant business data”, says Tommy Lehnert, sales account manager at SAS Luxembourg, “but this environment failed to provide them with a company-wide overview and a common reporting tool for all departments. In order to improve their overall insight in customer data, to better share information across business lines, and to simplify and industrialize the reporting processes, they needed an advanced and powerful platform. This platform also needs to integrate with the existing BI and analytics environments. All of the above led Tango to SAS Visual Analytics as the ideal solution for their current needs.”
Tango is the leading alternative operator in Luxembourg, offering fixed and mobile telephony, Internet and TV services. Thanks to its wide portfolio of products, effectively tailored to meet the needs of its residential and business customers, 287,000 customers currently place their trust in Tango.
Since its foundation in 1998, Tango has pursued a policy of innovation which has allowed it to respond effectively to its customers’ needs in terms of quality of service at the best price. Strengthened by a powerful distribution network with 10 Tango and 20 partner points-of-sale, Tango is committed to also providing technical assistance to all its customers through its technical service. A member of the Proximus Group since 2008, Tango now has an even greater international dimension. The partnership concluded with Vodafone allows Tango to offer highly competitive rates for calls made from abroad, along with a wide range of offers and cutting-edge services.
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