Commercial & Medical Affairs Executives – Life Sciences

How a Life Sciences Commercial & Medical Affairs Executive Uses SAS®

Navigate the complex post-approval landscape – from sales and marketing strategy, to pricing, to value-based evidence – by leveraging advanced analytics. 

Leverage insights from your real world data using AI, machine learning and advanced forecasting and optimization to help you gain a competitive edge. 

Strengthen your market strategy to support and protect the value of your product portfolio by addressing effectiveness and safety.

Featured Customer | Global Life Sciences Company

SAS is helping the company navigate complex international reference pricing (IRP) to avoid the erosion of global prices over time.

Global Life Sciences Company Facts & Figures

10s to 100s of millions

additional revenue expected during the launch phase

2% to 4%

sustained lift in global price


impact of IRP on global revenue

Recommended Reading for Life Sciences Commercial & Medical Affairs Executives

Solution Brief

Real-World Evidence: Generate life-saving insights and value from real-world data throughout the pharmaceutical life cycle

Learn how to improve patient health with more effective products and personalized medicines.

White Paper

Optimize Your Launch Sequence Strategies

Discover how to maximize global revenue from international pharmaceutical product launches.


What's next for life sciences?

This e-book explores five trends for building resilience and driving innovation in life sciences

Connect with SAS and see what we can do for you.