SAS | The Power to Know


The fan experience (of the future)

Analytics is taking the 'live experience' into the future,
reshaping what a day at the stadium is like for fans.

About this paper

Thanks to analytics, we’re on the verge of seeing a revolutionary change in the way fans experience a game in person.

About SAS

SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 80,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.

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