SAS Retail Analytics Cruise
16 March 2017 | Lotus Mega Yacht, Dubai Marina, Pier 7
Why attend
Increased consumer demand and competitive dynamics provide organizations a tremendous opportunity as well as a great challenge in creating market differentiation, attracting new & retaining high value customers.
Companies must therefore work towards achieving goals such as excelling in Customer experience, accelerating top line, and improved operational efficiencies. This calls for efficient decision-making, which in turn is bettered by valuable and timely Business insights.
There are significant changes in retail industry fueled by advanced analytics such as:
- Increased adoption of mobile channels for click-collect
- Introduction of in-store sensors which provide location proximity
- Customer expectations on omni-channel loyalty programs
- Demand for real-time targeted marketing offers
- Advanced Forecasting & Optimization of Inventory
- Promotion and Markdown Optimization using Machine Learning
A large amount of historical data is available to tap into the power of analytics, however many organizations are not equipped to leverage this information adequately to understand and plan their business in a scientific, structured and systematic way.
SAS enables you to unearth this valuable information from your retail systems and provide you with granular insights to let you make the best business decisions in order to deliver premier quality and process efficiency across your enterprise and help you create a world-class business that can boast highest levels of customer satisfaction.
What’s more, our analytics solutions help you better understand concepts pertaining to operational costs, cash flows, and margins. Aligning your operations with budget planning, the solution fosters stringent cost control methods in line with the organization's strategic direction.
We invite you to join us on the 16th of March, for a Cruise on the Lotus Mega Yacht to witness the next generation of analytics and how it can be put to use to solve the most crucial challenges.
The Cruise will feature sessions from domain and industry experts on using Analytics for Demand forecasting and planning optimization, Customer intelligence and Retail Analytics, in order to help our organizations to be more competitive, reduce operational costs, increase revenues and optimize profitability and shareholders value.
Agenda
| Thursday, Mar. 16 | |
| 10:00 - 11:30 | Registration, Welcome Refreshments & Networking |
| 11:30 | Lotus Yacht leaves the Marina |
| 11:30 - 12:30 | Enjoying the Scenery - Leaving the Marina |
| 12:30 - 12:40 | Welcome Note Marcel Yammine, General Manager, Gulf and Emerging Markets - SAS |
| 12:40 - 1:20 | Introduction to Retail Analytics Yigit Karabag, Head of Information Management & Analytics Practice - Middle East, Turkey & Africa - SAS |
| 1:20 - 1:40 | Incubation of advanced analytics in a traditional retailer Sameer Jain, Head, Strategic Projects - Landmark Group |
| 1:40 - 2:00 | Retail Customer Targeting and Segmentation using Advanced Analytics Ismail Parsa, Chief Data Scientist - Hepsiburada |
| 2:00 - 2:40 | Retail Pricing Optimization Alex Barnes, Retail Analytics Expert |
| 2:40 - 4:00 | Networking Lunch |
| 4:00 - 4:30 | OmniChannel Customer Experience Celal Kavuklu, Business Solutions Manager, Customer Intelligence - SAS |
| 4:30 - 5:00 | Demand Forecasting & Planning Dmitry Magas, Retail Analytics Expert |
| 5:00 - 5:30 | Loss Prevention and Procurement Fraud Chris McAuley, Director, Fraud and Financial Crimes Unit - SAS |
| 5:30 - 5:45 | Closing Remarks Yigit Karabag, Head of Information Management & Analytics Practice - Middle East, Turkey & Africa - SAS |
| 5:45 - 7:00 | Enjoying the Scenery - Cruising Back to Dubai Marina |
Speakers
Venue
Lotus 220 - Mega Yacht,
Pier 7, Near Marina Mall,
Dubai Marina
For more information on the yacht click here
FREE GIFT FOR EACH ATTENDEE
All the attendees of the event will receive either one of the below books for absolutely FREE. You can download an excerpt of each book below which will give you an insight on what the book is all about.
The Analytical Marketer: How to Transform Your Marketing Organization by Adele Sweetwood, Head of Global Marketing at SAS.
Style and Statistics: The Art of Retail Analytics by Brittany Bullard
Invited Job Titles - Who Should Attend?
Attendance is strictly for the relevant Job titles and decision makers from the relevant Retail industries, the below titles are included:
- C-Level: CMO, CIO, CEO & CTO
- Head of Marketing/ Marketing Director/ Marketing Manager
- Digital Marketing Director/ Manager
- Head of Loyalty/ Customer Retention/ Director/ Manager
- Head of CRM/ Director/ Manager
- Head of Customers Experience/ Director/ Manager
- Head of Procurement/ Director/ Manager
- Head of Pricing Optimization/ Director/ Manager
- Head of Analytics/ BI/ Director/ Manager
- Head of Business Intelligence/ Director/ Manager
- Head of Supply Chain/ Logistics/ Director/ Manager
- Inventory Managers
- Head of Demand Planning
- Head of Strategy
- Head of IT/ Director/ Manager
- Head of Customer Insights - Engagement/ Director/ Manager
This event is no longer available for registration.
