Alyssa Farrell

Director, Global Health and Life Sciences Industry Marketing

Alyssa Farrell

Director, Global Health and Life Sciences Industry Marketing

Industry Focus

Health Care • Public Health • Life Sciences


Digital Health • Interoperability • Patient Experience • Health IT • Digital Transformation • IoMT • Global Trends in Health & Life Sciences • Medical Resource Optimization • AI • Population Health • COVID-19 Analytics

Thought Leadership

Alyssa's Bio

Alyssa Farrell leads industry marketing for the SAS Global Health and Life Sciences Practice. In this role, she focuses on the SAS solutions that help optimize health outcomes for individuals and their communities.

Alyssa actively engages in analyst relations, market research and influencer marketing to stay on top of industry trends and align SAS capabilities to customer needs. During her career at SAS, she has also supported the global energy and public sector teams.

Prior to joining SAS in 2004,  Alyssa was a senior consultant in the Deloitte Public Sector practice. She holds a bachelor’s degree with honors from Duke University and an MBA with a concentration in management information systems from the University of Arizona.

"From your own personal health journey to improving health outcomes for all people in a community, I believe analytics can play an important role in optimizing health decisions. Think about all the data around us today. New capabilities powered by artificial intelligence and advanced analytics have the potential to transform our health experiences if we are willing to lead the change." Alyssa Farrell Global Industry Marketing Lead, Health Care US-Based