About this paper
With the addition of text and sentiment analytics, predictive modeling and sentiment prescriptive analytics, analytics has taken another leap forward. This paper, by Sue Feldman of Synthexis, explains how cognitive computing helps you understand ambiguous problems while adding accessibility to data for more users.
SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 83,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.