Reduce churn and increase customer profitability by using customer intelligence capabilities to derive insights from real-time loyalty data.
Grocery & Pharmacy
How Grocers & Pharmacies Use SAS®
Featured Customer | Colruyt
Belgian grocer Colruyt uses predictive analytics from SAS to tailor promotions and boost customer spending.
A larger percent of households now use our promotional coupons, and the increase resulted in a larger average spent in our stores by cardholders. Equally important, it indicates a clear increase in customer loyalty. Bart Van Roost Department Head, Strategic Marketing & BI Colruyt Group
Colruyt Facts & Figures
pages of paper saved each year
Recommended Software for Grocery & Pharmacy
- SAS® Customer Intelligence 360Infuse your marketing decisions with unprecedented customer insights, and create relevant, satisfying, valued customer experiences.
- SAS® Forecast Analyst WorkbenchGenerate unbiased, accurate, large-scale demand forecasts with the combined power of automation, analytics and workflow.
- SAS® Forecast ServerProduce large numbers of forecasts quickly and automatically to improve planning and decision making.