Agenda **in progress
8:45-9:20 | Registration & Welcome Coffee |
9:20-9:30 | Welcome Elpida Kallia | Marketing Manager, SAS Greece, Cyprus, Bulgaria |
9:30-9:45 | Key Marketing Trends & Developments in 2015 Markos Fragoulopoulos | President, Hellenic Institute of Marketing & Deputy General Manager, Sales & Marketing Director Interamerican |
9:45–10:30 | Value-driven marketing with a true contextual omni-channel communication: The SAS Customer Decision Hub for Marketers Ioannis Stavridis | Senior Business Solutions Manager, SAS Center of Excellence, Integrated Marketing Management |
10:30–11:45 | Live Role Play Demo - financial services, telecommunications, retail industries. Vaia Tziagka | Customer Intelligence Domain Expert, SAS Greece, Cyprus, Bulgaria Ioannis Stavridis | Senior Business Solutions Manager, SAS CoE ΙΜΜ |
10:45–11:00 | Coffee Break |
11:00-12:25 | Best Practices & Insights Session
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12:25-12:55 | Q&A/Open discussion – Grasp insight from the experts Ioannis Tsiliras | OTE Consumer CRM & Channel Management Director Athina Kanioura | Accenture Ioannis Stavridis | SAS Center of Excellence, Integrated Marketing Management |
12:55 | Buffet Lunch |
12:30 | One-to-One meetings with SAS experts and SAS customers* *Participants should have requested the meeting at the registration process |
After the event participants will have the opportunity to participate in One-to-One meetings with SAS Experts and Companies that will present the best practices - the meeting request should be submitted during the registration.