Global Director, SAS
Learn how you can accurately quantify the results and ROI of your customer strategy and marketing efforts.
Is your customer experience (CX) strategy paying off? To be unsure is one thing. To be sure – and wrong – is quite another.
After all, business leaders need to quantify the value of CX initiatives. Without a compelling and accurate money story to tell them, marketers may lose funding or even their roles.
By combining accurate data with AI-infused analytics, marketers can modernize CX measurement – moving from isolated methods to an all-embracing state that captures performance improvements.
Join this webinar to learn how to translate customer satisfaction and loyalty into an ROI model that’ll win over numbers-driven bosses.
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