With competition for the consumer dollar at an all-time high, retailers everywhere seek stronger customer relationships, more profitable growth and a unique competitive advantage. Better understanding performance and making data-driven decisions about every retail business function has become essential.
This interactive SAS Visual Analytics report illustrates how easily you can gain valuable retail insights. For example, you can analyze store performance on a regional basis. Use what-if scenario building to make decisions on store locations and modifications. Understand how customers’ shopping habits differ. And ensure the success of promotions by comparing actual revenue to forecast and baseline revenue.