Customer Intelligence Resources
Happy customers, higher profits start with customer intelligence.
SAS® Customer Intelligence enables you to manage interactions along the customer journey in a personalized and profitable way. Our solutions provide four areas of expertise that can help marketers in today's technology-focused world: strategy and operations, marketing analytics, multichannel engagement and the digital experience. And with the new SAS® Customer Intelligence 360, your marketing decisions will be infused with insights gleaned from customer-level digital data, for even more relevant experiences.
See What’s Possible with SAS Customer Intelligence
Being able to better understand how our customers use the website to enhance their shopping experience has enabled us to fine-tune our marketing efforts.
Paul Grasso, Marketing Analytics Manager at Chico’s FAS Inc.