E-commerce service provider Vistaprint markets efficiently with SAS® Marketing Automation
Vistaprint is a fast-growing and innovative e-commerce provider that makes it easy for microbusinesses to get great-looking design, print and marketing services at superior prices. With more than 9 million active customers worldwide, the global company generated more than $670 million in revenue last year. SAS Marketing Automation helps Vistaprint grow by matching the right promotion to the right customer.
SAS® Marketing Automation results
The results illustrated in this article are specific to the particular situations, business models, data input, and computing environments described herein. Each SAS customer’s experience is unique based on business and technical variables and all statements must be considered non-typical. Actual savings, results, and performance characteristics will vary depending on individual customer configurations and conditions. SAS does not guarantee or represent that every customer will achieve similar results. The only warranties for SAS products and services are those that are set forth in the express warranty statements in the written agreement for such products and services. Nothing herein should be construed as constituting an additional warranty. Customers have shared their successes with SAS as part of an agreed-upon contractual exchange or project success summarization following a successful implementation of SAS software. Brand and product names are trademarks of their respective companies.
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Quickly segment customers and build customized campaign lists to drive customer retention, new customer acquisition and revenue growth
SAS Marketing Automation
SAS Marketing Automation has allowed Vistaprint to exponentially increase the amount of targeted campaigns to fit the needs of its large, diverse and growing customer base
“Without a doubt, SAS Marketing Automation and analytics have played an integral role in our marketing success.”
Vice President, Segment Marketing