SAS® empowers more than 2,000 Sinclair staff members with data-informed insight
Sinclair Community College uses SAS Business Analytics to manage its growth and better educate its 26,000 students. With SAS, the school can rapidly open new class sections, study why students succeed, disseminate critical budgeting information quickly and manage the accreditation of 54 programs efficiently.
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Manager, Research, Analytics and Reporting
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With five campuses, 175 degree and certificate programs and a popular online division, Sinclair has earned accolades as it grows rapidly. It is on Community College Week’s Top 100 Community Colleges and its successes have been featured in national publications. A New York Times article featured Sinclair as a lifeline in tough economic times for displaced workers and high school graduates requiring additional skills for entry-level jobs. The college’s enrollment has grown 30 percent since 2006. The college manages numerous programs from helping high schools prepare students for college, transitioning its own graduates to four-year institutions, retraining unemployed workers, and retaining students at risk of dropping out. The college takes a data-driven approach to meeting these goals. To do that efficiently, it needed a robust data warehouse, business reporting and analytics platform.
"We are always looking for better ways to serve our students and help them reach their educational goals," says Karl Konsdorf, the college's Manager of Research, Analytics and Reporting. The college chose SAS Business Analytics to gather, report and analyze data. Administrators who once spent most of their time gathering data to create reports – for budgeting or accreditation – are now freed to use data to make improvements. "No other software has the power and capability to provide us the insights that we get from SAS,'' Konsdorf says.
Putting meaningful data into users' hands
"DAWN gives us a chance to really do something with the information, rather than just scrambling around to get the information," says Sue Merrell-Daley, Sinclair's Dean of Business and Public Services. It also gives professors relevant details that can help students succeed. "Faculty members can run a roster report where they see which students are first-time students. We just couldn't do that before we had SAS.''
“When folks can answer questions themselves, and not rely on an intermediary, we can focus more attention on actually analyzing data,’’ Barhorst says of what the school calls its DAWN data portal.
When Merrell-Daley gets ready for accreditation visits, she needs to provide data for areas like full-time vs. part-time faculty, classes taken online vs. on campus, and full-time vs. part-time students. “Before we had DAWN, we had to gather all of this manually,’’ she says. “And sometimes we couldn’t get the numbers to add up.’’
DAWN drives decision making
Expanding the use of analytics
But perhaps the more critical future use of SAS is to help students, taxpayers and government officials understand the value that Sinclair delivers. Konsdorf plans to incorporate wage data from Ohio's Department of Job and Family Services so there is a link to how paying tuition (in the case of students) or funding (in the case of legislators) leads to better-paying jobs and economic growth for the Dayton region. "We want to be able to show the economic value we have been able to provide to the community," Konsdorf said.
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Karl Konsdorf, Manager of Research, Analytics and Reporting
Sinclair Community College
SAS Business Analytics
“No other software has the power and capability to provide us the insights that we get from SAS.”
Manager of Research, Analytics, and Reporting