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Customer Success

 

SAS® helps Singapore Ministry of Manpower improve its planning and operations

The mission of the Singapore’s Ministry of Manpower (MOM) is to achieve a globally competitive work force and great workplace for a cohesive society and a secure economic future for all Singaporeans.

Customer Success Video
Check out this video to learn more about Singapore Ministry of Manpower and its successes with SAS.

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(Runtime: 4 mins., 36 secs.)
Customer ViewPoint
You have questions; our customers have answers. Check out this video Q&A.

Felix Ong
Senior Assistant Director, Customer Responsiveness Department
Singapore Ministry of Manpower

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Lim Choon Leng
Senior Policy Analyst, Workplace Policy and Strategy Division
Singapore Ministry of Manpower

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To enhance the effectiveness, the Ministry needed to integrate data housed in disparate sources to provide a holistic one-MOM view. The impetus for a holistic view of the Ministry’s work led to the conceptualization of an enterprisewide platform called Employer Relationship, Industry Knowledge Analysis (ERIKA). It turned to SAS to build such a platform.

“Instead of going to individual databases, we will be able to achieve unified access through one central repository,’’ says Elaine Chua, the Ministry’s Head of Information Systems and Technology. Prior to ERIKA, data had to be collated and synthesized from multiple databases to present a holistic view of customer transactions at the various touch points. It was time-consuming and constrained operational and customer service effectiveness. With ERIKA, the frontline officers no longer need to toggle between multiple systems. With a more complete view of a customer’s transaction history with MOM, frontline officers can better meet customers’ needs, leading to better customer satisfaction.

Working with SAS, the Ministry implemented a comprehensive data integration strategy coupled with metadata management to improve data accuracy. The Ministry is also using SAS business intelligence and data mining to meet long-term strategic objectives.

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Singapore Ministry of Manpower

Challenge:
Collating and synthesizing data from multiple databases to present a holistic view of customer transactions at the various touch points
Solution:
SAS Analytics integrates data from multiple sources
Benefits:
The Ministry has a holistic view of the information that enhances policy and operational effectiveness

Instead of going to individual databases, we will be able to achieve unified access through one central repository.

Elaine Chua

Head of Information Systems and Technology

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