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    <title>SAS Customers</title>
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    <description>Summary Feed of Recent SAS Customer Stories (World HQ)</description>
    <item>
      <title>New solutions for a new world</title>
      <link>http://www.sas.com/success/dow.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>To solve some of the biggest challenges in the world, Dow Chemical relies on SAS for significant improvements in forecasting.</description>
      <category domain="industry=0500.4150.0000">--Manufacturing - General</category>
      <category domain="topics=on" />
      <category domain="techtopics=1000.1002.0000">--Forecasting</category>
      <category domain="offering=on" />
      <category domain="namerecognition=30">High</category>
      <pubDate>Tue, 07 Feb 2012 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/dow.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2012-02-07T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Oklahoma Gas &amp; Electric looks to the future with SAS&amp;reg;</title>
      <link>http://www.sas.com/success/oge.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>This utility uses SAS Analytics to forecast energy demand, plan for future changes to its energy portfolio and optimize energy-saving programs.</description>
      <category domain="industry=0250.2350.0000">--Energy and Utilities - General</category>
      <category domain="topics=on" />
      <category domain="techtopics=1000.1002.0000">--Forecasting</category>
      <category domain="techtopics=3000.3003_0.0000">--Reporting</category>
      <category domain="offering=on" />
      <category domain="namerecognition=20">Medium</category>
      <pubDate>Mon, 30 Jan 2012 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/oge.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2012-01-30T13:00:00Z</dc:date>
    </item>
    <item>
      <title>DIRECTV recaptures $10 million in revenue leakage using SAS</title>
      <link>http://www.sas.com/success/directv.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>Giant provider of television services adds $10 million a year to its bottom line by ensuring the accuracy of customer invoices and payments to vendors.</description>
      <category domain="industry=0150.1250.0000">--Media</category>
      <category domain="topics=on" />
      <category domain="techtopics=1000.1008.0000">--Data Mining</category>
      <category domain="techtopics=3000.3003_0.0000">--Reporting</category>
      <category domain="techtopics=3000.3003_1.0000">--Query &amp; Analysis</category>
      <category domain="offering=1061">SAS Enterprise Guide</category>
      <category domain="offering=1054">SAS Enterprise Miner</category>
      <category domain="namerecognition=30">High</category>
      <pubDate>Thu, 26 Jan 2012 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/directv.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2012-01-26T13:00:00Z</dc:date>
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    <item>
      <title>North Carolina school system uses SAS to drive decision making</title>
      <link>http://www.sas.com/success/wsfcs.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>Analysts at this North Carolina school system build predictive models that warn administrators when students are at risk for dropping out.</description>
      <category domain="industry=0200.1600.0000">--K-12</category>
      <category domain="marketsegment=5">Non-Profit Sector</category>
      <category domain="topics=1622.0000.0000">Data-Driven Decision Making</category>
      <category domain="techtopics=on" />
      <category domain="offering=1341">SAS Enterprise Intelligence Suite for Education</category>
      <category domain="namerecognition=20">Medium</category>
      <pubDate>Wed, 25 Jan 2012 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/wsfcs.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2012-01-25T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Current Intelligence</title>
      <link>http://www.sas.com/success/caiso.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>Access to real-time data about electricity supply and demand fuels 25-35 percent productivity gain for nonprofit wholesale grid operator.</description>
      <category domain="industry=0250.2350.0000">--Energy and Utilities - General</category>
      <category domain="marketsegment=5">Non-Profit Sector</category>
      <category domain="topics=8093.0000.0000">Business Analytics</category>
      <category domain="techtopics=3000.3003_0.4007_2">-- --Portal</category>
      <category domain="techtopics=3000.3003_0.0000">--Reporting</category>
      <category domain="offering=on" />
      <category domain="namerecognition=20">Medium</category>
      <pubDate>Wed, 25 Jan 2012 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/caiso.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2012-01-25T13:00:00Z</dc:date>
    </item>
    <item>
      <title>USDA's National Agricultural Statistics Service Relies on SAS® to Aggregate and Analyze the Nation's Data on Crops and Livestock</title>
      <link>http://www.sas.com/success/nass-usda.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>The agency that conducts the USDA's annual agricultural surveys uses SAS to collect, edit and summarize hundreds of data series about the nation's crops and livestock.</description>
      <category domain="industry=0300.2810.0000">--Federal Government</category>
      <category domain="marketsegment=5">Non-Profit Sector</category>
      <category domain="topics=on" />
      <category domain="techtopics=1000.0000.0000">Analytics</category>
      <category domain="techtopics=1000.1008.0000">--Data Mining</category>
      <category domain="techtopics=4000.0000.0000">Data Integration</category>
      <category domain="offering=1054">SAS Enterprise Miner</category>
      <category domain="namerecognition=30">High</category>
      <pubDate>Tue, 24 Jan 2012 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/nass-usda.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2012-01-24T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Four steps to developing reusable code and production processes</title>
      <link>http://www.sas.com/success/reusablecode_case.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>Four steps to developing reusable code and production processes</description>
      <category domain="industry=0100.1150.0000">--Banking - General</category>
      <category domain="topics=on" />
      <category domain="techtopics=2000.2001.0000">--Applications Development - SAS</category>
      <category domain="offering=1010">Base SAS</category>
      <category domain="namerecognition=20">Medium</category>
      <pubDate>Tue, 10 Jan 2012 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/reusablecode_case.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2012-01-10T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Manheim runs more efficient, profitable auctions with help from SAS®</title>
      <link>http://www.sas.com/success/manheimauto.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>Automotive remarketer successfully realigned and transformed its business, increasing its share of the dealer market significantly over a two-year period.</description>
      <category domain="industry=0700.5850.0000">--Services - General</category>
      <category domain="marketsegment=10">Small/Medium Business</category>
      <category domain="topics=0800.0163.0000">--Customer Analytics</category>
      <category domain="topics=0800.0810.0000">--Marketing Performance Management</category>
      <category domain="techtopics=on" />
      <category domain="offering=1398">SAS Analytics Pro</category>
      <category domain="offering=1114">SAS/OR</category>
      <category domain="offering=1061">SAS Enterprise Guide</category>
      <category domain="namerecognition=20">Medium</category>
      <pubDate>Thu, 05 Jan 2012 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/manheimauto.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2012-01-05T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Innovation and management control for healthier hospital governance with SAS® Activity-Based Management</title>
      <link>http://www.sas.com/success/san-martino.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>Italian hospital lowers length of patient stay and saves 1 million euros by knowing the individual cost of each activity that occurs across all departments.</description>
      <category domain="industry=0300.2550.0000">--Health and Social Services</category>
      <category domain="industry=0350.3100.0000">--Health Care Providers</category>
      <category domain="marketsegment=5">Non-Profit Sector</category>
      <category domain="topics=1000.1001.0000">--Activity-Based Management</category>
      <category domain="techtopics=on" />
      <category domain="offering=1218">SAS Activity-Based Management</category>
      <category domain="namerecognition=20">Medium</category>
      <pubDate>Sat, 31 Dec 2011 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/san-martino.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2011-12-31T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Regional government in Italy analyzes requests for research funding with SAS®</title>
      <link>http://www.sas.com/success/campania-region.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>Local government agencies in Italy's Campania region use SAS for optimal returns on public financing and grants for scientific research.</description>
      <category domain="industry=0300.2820.0000">--State and Local Government</category>
      <category domain="marketsegment=5">Non-Profit Sector</category>
      <category domain="topics=on" />
      <category domain="techtopics=3000.3003_0.4007_2">-- --Portal</category>
      <category domain="techtopics=3000.3003_1.0000">--Query &amp; Analysis</category>
      <category domain="techtopics=3000.3003_0.3003_3">-- --Web Reporting</category>
      <category domain="offering=on" />
      <category domain="namerecognition=20">Medium</category>
      <pubDate>Sat, 31 Dec 2011 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/campania-region.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2011-12-31T13:00:00Z</dc:date>
    </item>
    <item>
      <title>For Danske Spil, financial planning, budgeting no numbers game</title>
      <link>http://www.sas.com/success/danske-spil.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>The agency that runs Denmark's national lottery relies on SAS for the financial planning, budgeting and consolidation required for efficient, reliable decision making.</description>
      <category domain="industry=0650.5150.0000">--Retail - General</category>
      <category domain="industry=0300.2950.0000">--Government - General</category>
      <category domain="topics=1000.1003.0000">--Financial Reporting/Planning</category>
      <category domain="techtopics=3000.3003_0.0000">--Reporting</category>
      <category domain="offering=1323">SAS Financial Management</category>
      <category domain="namerecognition=20">Medium</category>
      <pubDate>Thu, 22 Dec 2011 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/danske-spil.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2011-12-22T13:00:00Z</dc:date>
    </item>
    <item>
      <title>UniCredit Business Partner streamlines back-office operations across Europe with SAS® Financial Management</title>
      <link>http://www.sas.com/success/unicredit-business-partner.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>European financial institution centralizes and standardizes information and analytics processes and shares best practices across departments, countries and languages with SAS Financial Management.</description>
      <category domain="industry=0100.1150.0000">--Banking - General</category>
      <category domain="topics=1000.1003.0000">--Financial Reporting/Planning</category>
      <category domain="techtopics=on" />
      <category domain="offering=1323">SAS Financial Management</category>
      <category domain="namerecognition=30">High</category>
      <pubDate>Fri, 16 Dec 2011 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/unicredit-business-partner.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2011-12-16T13:00:00Z</dc:date>
    </item>
    <item>
      <title>TeliaSonera makes business decisions like never before with SAS® Activity-Based Management</title>
      <link>http://www.sas.com/success/teliasonerafinland.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>Major European communications provider relies on SAS for access to dynamic, reliable income statements and profitability calculations that support wiser financial, strategic, operational and regulatory decisions.</description>
      <category domain="industry=0150.1575.0000">--Communications - General</category>
      <category domain="topics=1000.1001.0000">--Activity-Based Management</category>
      <category domain="techtopics=on" />
      <category domain="offering=1218">SAS Activity-Based Management</category>
      <category domain="namerecognition=30">High</category>
      <pubDate>Fri, 16 Dec 2011 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/teliasonerafinland.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2011-12-16T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Trust a skinny cook?</title>
      <link>http://www.sas.com/success/sasci2.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>The SAS Database Marketing team achieves 100 percent increase in campaign response rates using SAS Customer Intelligence.</description>
      <category domain="industry=0700.5801.0000">--Software Publishing</category>
      <category domain="topics=0800.0805.0000">--Digital Marketing</category>
      <category domain="topics=0800.0807.0000">--Marketing Automation</category>
      <category domain="topics=0800.0808.0000">--Marketing Optimization</category>
      <category domain="techtopics=1000.1008.0000">--Data Mining</category>
      <category domain="offering=1272">SAS Marketing Optimization</category>
      <category domain="offering=1104">SAS Marketing Automation</category>
      <category domain="offering=1325">SAS Digital Marketing</category>
      <category domain="namerecognition=30">High</category>
      <pubDate>Fri, 16 Dec 2011 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/sasci2.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2011-12-16T13:00:00Z</dc:date>
    </item>
    <item>
      <title>SAS® marketing team boosts lead-to-sales-opportunity conversion rates by double digits</title>
      <link>http://www.sas.com/success/sasci1.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</link>
      <description>Using its own customer intelligence solution, SAS converts online leads to sales opportunities through meaningful two-way conversations, efficient marketing campaigns and relevant e-mail messaging.</description>
      <category domain="industry=0700.5801.0000">--Software Publishing</category>
      <category domain="topics=0800.0805.0000">--Digital Marketing</category>
      <category domain="topics=0800.0807.0000">--Marketing Automation</category>
      <category domain="topics=0800.0808.0000">--Marketing Optimization</category>
      <category domain="techtopics=1000.1008.0000">--Data Mining</category>
      <category domain="offering=1272">SAS Marketing Optimization</category>
      <category domain="offering=1104">SAS Marketing Automation</category>
      <category domain="offering=1325">SAS Digital Marketing</category>
      <category domain="namerecognition=30">High</category>
      <pubDate>Fri, 16 Dec 2011 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/success/sasci1.html?utm_medium=RSS&amp;utm_source=Corp_SuccessStory</guid>
      <dc:date>2011-12-16T13:00:00Z</dc:date>
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