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Most manufacturing companies don't systematically manage large data sets (i.e., big data) that they acquire from multiple sources. But this data contains knowledge that can help determine which answers are more likely to get the business outcomes manufacturers seek. Based on the findings of the IndustryWeek/SAS Leadership Study on Data and Decision Making, this report finds that by developing an organization data management and analysis strategy, organizations can use this knowledge at all levels of the organization to reach strategic goals.

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