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Benchmark Report 2011

These days, a retailer needs its organization to respond to the market as a single entity, not a collection of disparate departments. This report highlights an important tool to enable this responsiveness – an enterprise-wide BI strategy. The value of this strategy is to ensure that each department is operating from the same set of data, delivered at the same time. Delivery mechanisms can and will likely differ depending on the physical location of the data consumer, but the data itself is consistent across channels, geographies, departments and roles.

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