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Analytic expertise is in short supply in most organizations. Quantitative specialists carry a heavy workload and need to focus on the most critical business issues. As a result, other decisions that may be important or influential to the organization—but not deemed critical—are made based on suboptimal information. But what if the power and sophistication of analytics could be made simpler, faster, and more intuitive and repeatable than ever? What would that do for the quality and timeliness of your organization's decision making? That was the topic of a SAS webinar in the Applying Business Analytics series. This paper provides a summary of that webinar and describes new capabilities for visual data exploration, visual programming of structured and unstructured data, and wizard-driven shortcuts for rapid model development.
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