During this on-demand webcast, representatives from Blue Cross and Blue Shield of North Carolina (BCBSNC) share how the organization plans to maximize membership growth while maintaining financial stability in a market dramatically changed by health care reform.

What will you learn?

  • The impact the Patient Protection and Affordable Care Act will have on health insurers and the specific challenges to health plans' existing business models.
  • The approaches BCBSNC will implement to maximize membership while maintaining financial stability.
  • How BCBSNC will reduce medical expenses while improving quality, re-engineering business processes and systems, and improving the member/patient experience.

Presenters also explore how BCBSNC partnered with SAS to improve the offerings portfolio, enhance forecasting, and provide personalized services, products and programs to their members.

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