Who Should Attend?

Vice presidents, directors and line-of-business managers who are interested in further promoting the effective use of data and analysis for better decisions and better results. 

Why You Shouldn't Miss This Webinar

Faced with massive and growing volumes of disparate data, organizations need a method of turning that data into useful insights. Learn how predictive analytics enables organizations to learn from knowledge gained from vast stores of data and drive proactive, evidence-based decision making.

You'll also get an inside perspective on how SAS customer Wyndham Exchange and Rentals, a subsidiary of Wyndham Worldwide Corp. and the worldwide leader in vacation exchange, uses predictive analytics for improved network growth, significant time savings and a better customer experience. Learn how the company was able to improve pricing structures, predict complex supply and demand, and more effectively cross- and up-sell to its customers.


Jeremy Terbush Jeremy TerBush
Vice President of Revenue Management and Analytics
Wyndham Exchange and Rentals

TerBush is responsible for the Wyndham Exchange and Rentals Analytics Group, including valuations, trading power maintenance, consumer analytics, inventory reconciliation, and business intelligence. Since joining Wyndham Exchange and Rentals (formerly Group RCI) in 2002, TerBush has held a variety of roles within revenue management and IT with an increasing level of responsibility, leading teams in the areas of operations research, business intelligence, operations, and management consulting.

TerBush has a master's degree in mathematics from Purdue University and an MBA from the Kelley School of Business. 

Kelly McGuire Kelly A. McGuire, PhD
Executive Director, Hospitality and Travel Global Practice

Kelly A. McGuire, PhD, has 18 years of experience in the hospitality industry, both in operations and IT. Before joining SAS, McGuire consulted with Harrah’s Entertainment to develop restaurant revenue management strategies for casinos in the organization's  major markets. She also was a senior consultant at Radiant Systems. McGuire earned her PhD from the Cornell School of Hotel Administration, focusing on nontraditional applications of revenue management. McGuire’s research has been published in Cornell Hospitality Quarterly, and she has conducted several executive seminars on capacity management and revenue management.

The Series Overview

The 2011 Applying Business Analytics Webinar Series will focus on enabling your organization to make strategic business decisions that optimize enterprisewide performance, and explain why it's critical to integrate business analytics into your overall business strategy.

Discover how SAS delivers on the promise of business analytics through the combined strengths of the SAS® Business Analytics Framework – comprising industry and line-of-business solutions – data management, analytics, and reporting – and hear directly from current SAS customers about the application of these solutions, from implementation to results. Learn more.

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