Managing data as a strategic asset

Date: 27 May 2013
Time: 08.30 - 12.30 hrs
Language: English

Many organizations find that they cannot rely on the information that serves as the very foundation of their business. It seems simple: better data leads to better decisions, which ultimately leads to better business. So why don't executives take data quality and data governance more seriously?

During DataGovernance@SAS you will learn about the use of data as a strategic asset for your organization and the importance of a broad-based data governance strategy. The most important aspects of your data strategy will be discussed. The case study of University Medical Center Groningen (UMCG) will be discussed. On the agenda are also two renowned industry experts, Jill Dyché and Tamara Dull. The following topics will be discussed:

  • What "managing data as an asset" really means.
  • What a corporate data strategy looks like.
  • How to align business and IT around data management.
  • Big Data – going beyond the "4 V's".
  • Introduction to SAS Information Management Solutions.


 8.30 hrs Welcome

 9.00 hrs Introduction
Jos van Dongen, Principal Solution Consultant SAS

 9.15 hrs Managing data in the Age of Business IT
Jill Dyché, Vice President of Thought Leadership & Education SAS

10.00 hrs Why Big Data is a Business Strategy
Tamara Dull, Principal Business Advisor SAS

10.45 hrs Break

11.15 hrs
Customer case University Medical Center Groningen (UMCG)
Erik van der Velde, Program Manager Data Governance UMCG

11.45 hrs Business-IT alignment, information binds them together
Ronald Damhof, Principal Solution Consultant

12.15 hrs Plenary closing
12.30 hrs End of session

Register here for DataGovernance@SAS. Location is the SAS office in Huizen. Participation is free of charge.